Much like what FOX did with Avatar, Disney will be doing with Tron Legacy. 20 minutes of the film will be shown for free in IMAX 3D.
Tickets will be available on October 12 10:00am PDT for the October 28 showings. These events are being sponsored by ASUS Computer International. You can find information on the tickets for US/Canadian showings at Facebook.com/TRON.
Additional Tron Legacy promotions include:
“TRON Tuesdays”— every Tuesday for the next 10 weeks, exclusive new video and film content, including behind-the-scenes exclusives, trailers and artwork, will be released around the world online and through select broadcast outlets.
“10-10-10” also marks the launch of Disney.com’s TRON: Get on the Grid Sweepstakes, featuring hundreds of prizes including a Grand Prize Trip for four to experience ElecTRONica, the new street celebration at Disney California Adventure™ Park. The Get on the Grid Sweepstakes is open to US residents only; details and official entry rules are available at Disney.com/TRONsweeps.
· Walt Disney Records will release the “TRON: Legacy” official motion picture Soundtrack, scored by the French electronic music duo Daft Punk, on December 7th.
· In addition to new merchandise arriving to stores this month, Disney Consumer Products will debut exciting, new “TRON: Legacy” products and promotions, including a special line for women, a one-of-a-kind immersive retail destination for products and a unique gadget line for music and gaming fans.
· On December 7th, Disney Interactive Studios will launch the next-gen video game “TRON: Evolution” for all major home video game consoles, Windows PC and handheld platforms.
· Disney Parks is celebrating “TRON: Legacy” with ElecTRONica, a nighttime street event at Disney California Adventure™ Park, featuring a dynamic visual- and music-based experience, a re-creation of Flynn’s Arcade and an opportunity to see a special 3D preview of “TRON: Legacy.” ElecTRONica runs from now until April 2011 every Friday, Saturday and Sunday night and nightly through the Thanksgiving and Christmas holiday periods.
