Right when you thought that all the attention of the gaming world has been turned to the Gerstmann controversy, Activision announces out of the blue (the one you see above) that they are merging with Vivendi, who owns Blizzard. As any good gamer will know, Vivendi is just a frail shell encompassing the massive development powerhouse that is Blizzard. This deal shows promise to our gaming eyes, because both sides of the merger here lie on the good side. Activision have published great games like the Call of Duty series and the Guitar Hero series, while Blizzard is known for their even more popular games like the WarCraft games, StarCraft, Diablo series and of course, World of WarCraft.
This flabbergasting deal is worth $18.9 billion, and the result has been titled Activision Blizzard, although I would have preffered something more catchy, like Actizzard, or Blactivision, or Blizzivision. Even though Blizzard gets to be in the company’s name, Vivendi is the one holding a 52% stock in the corporation.
Blizzard CEO, Mike Morhaime says, “Blizzard’s industry-leading PC games business…is an exceptional fit for Activision’s highly profitable console games business.” This probably hints that Blizzard may now be concentrating on the console crowd, which has now become ever simpler with Activision permanently involved. With the developing genius of Blizzard, and the publishing power of Activision, the new corporation is going to give the strongest competition of the Dark Evil Lord of gaming, EA.
Blizzard has posted a press release on their site, which is basically a FAQ with what is going to happen after the deal. Blizzard has explicitly stated that their operations, goals, beliefs and political ideals will not be affected with this deal. You can read the release here.
I don’t know about you, but I have a feeling Activision did this to compete with EA’s buying of BioWare and Pandemic. With those two devs in EA’s hands, they are an unstoppable force in the RPG market, leaving their fierce rivals Activision at a loss. In retaliation, Activision buys what must be the most successful developer in the past 5 years – Blizzard, and their sorry money-giving shell that is Vivendi.
Possible? Not? Comment.