Licenses Are Sweet Deals

Pirates of the Caribbean 2: The Legend of Jack Sparrow currently has a 66% average rating on GameRankings.com. The game is horrible but what’s worse is that the game could easily sell 1 million units over its lifetime. 

A few weeks ago Majesco reported that Jaws Unleashed sold over 100,000 copies! Consumers buy what they know. It’s a smart business if we are able to obtain a license deal to make a video game. You pore in a couple million in development roughly 18 months and you’ve made a profit. It doesn’t really matter the quality of the game. What really matters is whether or not the IP has a large fan base in which some are gamers. 

Will the quality of movie titles ever increase? The Lucky 8-Ball says No. Why? Why should developers take their time on a product that will sell no matter the quality? That’s the answer. No consumers will never learn. They will think twice if the game costs more then $50, but usually games with 18month development cycles can be spared from the high-end price point.   

If you really want to own a licensed game, particularly from movies, wait until the game is in the bargain bin for $10-$20 unless the game is actually good. Save yourself some money and screw the developer that put out this title. 

Movie licensed games usually have less time on store shelves because the games themselves are created to coincide with the movie’s release. So you are likely to see the price lowered in a few months after its launch.

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Author: DaveWeLike

I'm the editor of StuffWeLike.com.

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