In what appears to be a healthy intermingling of the mainstream sports and gaming cultures, ESPN has struck a deal with Major League Gaming so that they can have shows on ESPN. Sounds pretty cool and the guys at MLG are ecstatic enough to release
this press release. This elevates MLG’s status to biggies like the MLB, the NBA, the NHL and what-not, because ESPN will be giving complete coverage to the MLG.
That means you’ll be seeing player interviews, the 2008 MLG Pro Circuit Competitions, streamed matches, scores, statistics and so on. We’re definitely not talking about an oddly-timed half-hour show talking about how gaming tournaments are so weird. We’re talking a full-fledged sports deal that puts the MLG actually into the major league.
Check out ESPN’s flashy new site for the newfound affiliation, where they’ve already got the show going, with fresh MLG news and Pro Circuit stuff. Those not in the know might also be interested in ESPN’s Video Games site, where they try to be real cool and pretend they are good at covering video games like other major sites we won’t mention here. Just kidding.
This event has a profound impact on gaming, perhaps the largest since Halo 3’s humongous sales. With nerdy gaming tournaments getting showtime on ESPN, you know that the mainstream-gaming gap is being filled slowly. And while some might be annoyed by that, the more optimistic among us will tell you that this can only mean more people play games, more people make games and hopefully, games become cheaper and better!
So much for Utopia.
