With HD-DVD loosing the format war against its Sony backed Blu-ray competitor the net has been filled with stories about how Microsoft is planning to release a Blu-ray add-on player for the 360 to replace the failed HD add-on.
Microsoft product manager Aaron Greenberg has told Reuters “Xbox is not currently in talks with Sony or the Blu-ray Association to integrate Blu-ray into the Xbox experience”. Hopefully this should put an end to all those stories for at least a week before they come around again.
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As you know for the past several days we’ve been writing our Best of 2007 post series. Continuing on here’s June 2007.
Best of 2007:
January - February - March - April - May - June
June 2007
Touch of the Dead
Zombies gone terribly wrong. A game only the DS can provide. Great…
Fallout 3
Can you believe that this game is real? 2007 was an amazing year for hardcore gamers that have been craving sequels to old games. Starcraft 2 and Fallout 3. Later we’ll reveal Duke Nukem Forever for the third time!
Mortal Kombat Armageddon Giveaway
We hold our first giveaway contest with Mortal Kombat Armageddon as the prize! To bad no one entered…
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One of technology’s more heated battles is between the HD-DVD and Blu-ray storage formats, a rivalry comparable to Windows/Linux/Mac, UT/Quake 3 and Sony/Microsoft. The latest strike has been made, and Toshiba reports that HD-DVD is in the lead!
HD-DVD players began to outsell Blu-ray ones since about mid-September, according to NPD sales figures. Jodi Sally, Toshiba VP for marketing of digital A/V products said that year to date, according to NPD figures, HD DVD players command 53% of sales; Blu-ray players, 44%; dual format players, 3%. The lead may sound marginal, but it may just herald a dark future for Blu-ray.
Sony managed to woo many customers to their camp of evil when they released a cheaper version of Blu-ray players, and attained a status of absolute win. Sally says that the victory was short-lived and that HD-DVD still dominates the scene. Sony can be seen crying in that corner again, like last week (or the week before).
And as for the PC, Toshiba expects 5 million HD-DVD drives to be sold in the fiscal year 2008. With this, they seek to compete further against the atrocities of Sony’s Blu-ray. What is Toshiba’s master plan?
Toshiba believes more people are buying PC HD DVD drives with the pure intention to watch high-def movies than people who are buying the PS3. Sources have estimated that just 20% of PS3 owners have played movies on the machine.
Where will war turn next? Will Blu-ray strike back? Will Toshiba merge with Sony to form the Imperial Japanese Electronics corporations and attack American shores? We can only hope wait.
[Via Video Business]
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